Do you have an Apple iPod, iPhone or iPad with 3G service? Then Apple knows right where you are at all times, and so could anyone else with access to your device or computer. Several researchers have come out and directly stated that Apple devices with 3G service monitor and collect information about where they are, even if you directly opt for the device and apps not to, then transmit that information to Apple via iTunes when they sync.
I tried to come up with a funny name for Apple but could not. I wanted to riff off of 1984 but "Big Apple" is taken. I thought of coming up with a Santa Claus joke, but I never had to pay Santa for bad service. I finally settled on now just referring to any bad, extraneous or invasive behavior by a device or service as an "Apple."